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#paid is an official TikTok Marketing Partner

Gain access to first-party TikTok data, insights, and expert creative with #paid

G2 Fall 2023 Leader badgeTikTok Marketing Partner badge.
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Matching

Exclusive first-party data and insights

#paid's TikTok integration allows brands to access exclusive first-party data and insights on creators and their content directly through TikTok’s Creator Marketplace.

Highest-performing content

Audience demographic data

Follower count growth trends

Campaign views, likes, shares, & engagement rates

“Creators on TikTok make some of the world’s most engaging content. With a trusted partner like #paid, we can continue to make it easy for brands to deliver that incredible content to their audiences and communities.”

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Victoria Perrotta
Brand Manager — Wonderbrands
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Real brands—real results

Here's how brands have used #paid creator content to drive results

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80%

of campaign impressions were driven by TikTok

No. 1

Target audience names Sephora the No. 1 beauty shopping destination

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83%

Percentage of people who said they liked or loved the creator campaign

30 points

increase in brand familiarity

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1.45M

organic engagements

38 points

increase in brand affinity

Ready to launch your next campaign on TikTok?

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