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World War II advertising: When government and corporate America began a beautiful friendship
Gucci’s the only luxury brand that’s getting younger. Here’s what we can all learn from them.
We buy clothes to feel good in our skin and differentiate ourselves from others. That’s why fashion brand stories that double-down on identity are so powerful
With the Halston collection, Netflix is setting foot in high fashion for the first time.
Kate Ward shares her visions on why Creators are world builders and educating the masses.
Danie talks about her journey becoming a full-time creator, what she looks for in brand partnerships, and where her brand will head in the future.
I recently sat down with Vikki Ross—an experienced copywriter and branding consultant who worked with Prince Harry and Megan Markle.
Do you ever wonder how platforms are built around creators and what gets taken into consideration during the buildout?
TrendHunter has marked the DTC plant industry as “hot”, and it’s not hard to see why.
Brands using social media to sell products are bringing in a whopping $90 billion—and it’s projected to hit $605 billion within the next seven years.
We can’t escape the truth: People don’t want to see ads online. They want to scroll their social feeds to see what their friends are doing.
Let’s look at America’s history with coffee, how it’s morphed from function to luxury, and how eCommerce has changed this for the better.
2021 influencer engagement rates are up, but video view rates skyrocket
How can creators express themselves and avoid censorship if they’re not hurting anyone?
Working with a Creator is more like partnership than transaction, which means standard rates can fluctuate. Here are 9 factors that impact Creator rates.
This article hopes to amplify the stories of 12 up-and-coming and inspiring Black Creators. Their social accounts and creative projects exude confidence, style, drive, and grace.