How marketers are changing their approach to influencer marketing
Lia Haberman has seen all forms of influencer marketing over the past 10 years. She’s been a CMO, teaches influencer marketing at UCLA and runs an industry leading newsletter.
You’ll walk away with a new perspective and three takeaways:
- The flaw with the current way of doing influencer marketing
- What are the underrated strategies to use when working with creators
- How you can implement the new strategies for the next couple of years