Bolt checkout goes live on Fanatics ... sort of
So-called one-click checkout company Bolt scored a win today, going live on the Fanatics website.
Fanatics is an American online manufacturer and retailer of licensed sportswear, sports collectibles, NFTs, trading cards, and sports merchandise.
Fanatics is one of the largest websites to join the Bolt network, and it comes at a time when the SaaS has been fighting an uphill battle against lawsuits, layoffs and struggles to raising.
In fact, earlier this month Bolt nixed a plan to add 'one-click crypto' to its tech stack through a planned acquisition with crypto payment's company Wyre.
Bolt founder Ryan Breslow first announced the proposed $1.5 billion acquisition back in April.
With Fanatics' 2021 revenue estimated at more than $3 billion, and the company looking to dive deeper into the trading card space through the acquisition of Topps, the retailer is a huge feather in Bolt's portfolio.
While you can indeed checkout with Bolt on the Fanatics website, the Bolt checkout button has not become the new, sole checkout button on the site.
Instead, you can only access your one-click Bolt account after inputting all of your personal information, sort of negating the need for one-click checkout.
All this to say this appears it's phase 1 in Bolt's integration with Fanatics.
Bolt is also looking to complete previously announced integrations with Revolve and Casper.