Nicole Tabak is a freelance copywriter and content strategist for DTC, wellness, and lifestyle brands. She has written for brands and publications across B2B and B2C including Harvard University, Adweek, Passion Planner and Morning Brew.
Creator mental health: What Instagram therapists want you to know
The mental health decline of content creators and influencers is exacerbated by the fact that they cannot simply “unplug” like the average social media user. When things get to be too much, there are still brand deals and business expectations. Content creation and influencer marketing are viable careers—so, why aren’t there the same realistic mental health resources being provided to these professionals?